The Feel Good Sales Process

Sales doesn’t have to feel hard or awkward. My goal is to help you create a sales process that feels authentic, aligned, and effortless. Whether you’re tuning into my podcast for tips, working with me 1:1, or attending one of my masterclasses, I’ll show you how to build a sales system that brings consistent results—while feeling good in the process.

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About Feel Good Sales

The FEEL GOOD Sales Process is my signature framework designed to take the stress and guesswork out of selling. It’s about more than just creating an offer—it’s about understanding your business inside and out, connecting with the right people, and building a system that works on repeat.

  • Find & Align: Clarify your offer and identify who truly needs your service. This isn't about defining an 'ideal client'—it's about connecting with people who are already searching for what you offer.
  • Establish & Elevate: Build your brand foundation and elevate your messaging so that everything you put out resonates with your audience.
  • Engage & Excite: Create offers and messaging that excite your audience and make them eager to invest.
  • Leverage & Connect: Grow your network and leverage strategic partnerships. Plus, learn how to ask for renewals, referrals, and reviews in a way that feels authentic. them eager to invest.
  • Grow & Refine: Consistently bring in the right clients with a refined approach to marketing and content.
  • Organize & Implement: Create a repeatable system that takes the guesswork out of your sales process.
  • Overcome & Create: Overcome any tech challenges or obstacles with creativity and confidence.
  • Delight & Deepen: Delight your clients and deepen relationships, turning satisfied customers into loyal advocates for your business.

Welcome to the Feel Good Sales Podcast, where we explore a new way to approach selling—one that feels natural, aligned, and, most importantly, good! Hosted by Michelle LaRose, this podcast is your go-to resource for transforming your sales process into an effortless, enjoyable journey that resonates with both you and your clients, so you finally feel good about selling. Because let’s face it, if you don’t sell, you don’t make money, and I want you to make lots of money!

Each episode dives deep into the principles of the Feel Good Sales Process, a method designed to help entrepreneurs, coaches, and small business owners align their business strategies with their personal values. We’ll cover everything from defining what you actually sell, finding your ideal clients and mastering your brand messaging, to leveraging other people’s audiences and optimizing your online presence.

Michelle LaRose

Michelle LaRose

Feel Good Sales Podcast Host

But it doesn’t stop there! I’ll also bring in industry experts who share their top tips and strategies for success, helping you grow, attract, and retain clients while staying true to what matters most to you.

Whether you’re just starting out or looking to refine your existing approach, the Feel Good Sales Podcast will provide you with actual steps and amazing insights and inspiration to make sales a natural and feel good part of your business.

Tune in weekly, sometimes more, to start transforming your sales from something you dread into something you can truly enjoy. Let’s make sales feel good together!

Episodes